Feasibility Study Phase
Assess project and local history, local issues, and activities that may
create interest or controversy around the project, such as local elections
and other development activities.
Identify key stakeholders in terms of the following:
Organization (size and structure);
Project stakeholders;
Level of influence;
Issues of interest; and
Leaders and spokespersons, for contact information.
Include plans for involving key stakeholders in the Feasibility Study preparation.
Plan to review the draft Work Plan with key stakeholders, including the
customer agency, GSA Regional Office, and GSA Central Office.
Assemble names, addresses, and contact information of key stakeholders and
media personnel.
Provide a clear understanding of who does what, when, and why. Use this
information to gain understanding, develop support, or announce progress,
as appropriate.
Identify project milestones and communications deadlines.
Summarize this information and prepare the Communications Plan. Review
the Communications Plan with the Feasibility Study team and the com-
munications staff for the Region, GSA Central Office, and customer agency.
Outcomes
Provision of the resources, knowledge, and Work Plan for completion of the
Feasibility Study
Effective linkage of the Feasibility Study and the Project Management Plan
Development of the Work Plan as the foundation for the scope of work and
Request for Proposal (RFP) preparation
Development of Communications Plan
Duration
This task typically takes two (2) weeks. Factors impacting duration:
Number of stakeholders
Size and scope of project
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